Sitting is the new smoking.

Coke is the new cigarettes.

It’s stupid and simplistic hyperbole.

At what point do we stop being babies and learn to just assess every choice on it’s own merits ?

Does every choice need to be compared to something that is not even remotely similar?

Why smoking is bad for you is not why sitting is bad for you. And Diet Coke is not comparable.

And waving one silly rat study vigorously does not prove a thing.

And constantly frightening people with the insulin boogeyman is even stupider.

Let’s grow up. Just ask how is it bad for me? And how much is bad for me. Weigh those risks and make responsible choices.